How to Translate Your Content & Media
What is it?
This is the process of converting your store's text and even images into different languages to create a fully native experience for your international markets.Why is it important?
Customers are overwhelmingly more likely to buy from a store that is in their own language. It builds trust and removes the friction of misunderstanding.How to Translate Your Store's Content:
The best way to start is with Shopify's free Translate & Adapt app.
- First, go to Settings > Languages and add the new languages you want to offer.
- Install and open the Translate & Adapt app.
- Auto-translate: The app can use machine learning to provide an instant, automatic translation of your entire store. This is a fantastic starting point.
- Manually Refine: Machine translation isn't perfect. You can click into any piece of text within the app to manually edit and improve the translation for brand voice and accuracy.
- Translate Media: For some markets, you may need to translate text *within* your images (like on a banner). The Translate & Adapt app allows you to upload a different version of an image to be shown only for a specific language.
DijiPilot Academy Access Required
This comprehensive masterclass (1.5.7 - Shopify Theme Localization for International Sales (Difficulty: Advanced | Path: Scale)) is locked. Upgrade your plan to unlock the full technical roadmap.
Curriculum: 1.5.7 - Shopify Theme Localization for International Sales (Difficulty: Advanced | Path: Scale)
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